Late is Better Than Never [Embedded Reporter]

Deep from the trenches, it’s time for your Monday video feature: Embedded Reporter.

I know it’s a day late, but yesterday was a holiday…and I totally forgot it was also a Monday…

So here we have more promotional material for Nintendo’s recent release Rhythm Heaven. There might be a little something different about it when you watch it.

EDIT: The embed code was giving me trouble, so I’m linking it above for now. I know that kind of kills the whole “embedded” part of this feature, but until I can figure it out, I don’t want this looking terrible.

That’s right, it’s catered to the womenfolk. Now, I have no problem with Nintendo’s strong push for catering to female gamers. These commercials with Beyoncé (for Rhythm Heaven), Lisa Kudrow, Nicole Kidman, or America Ferrera are genius in that they don’t pander to women and don’t try and talk down. This commercial is geared more toward teenage girls, I’d say, and it shows. I don’t think it’s sexist, I just don’t know how well it will play. Do you think it talks down in any way? Is it’s message sexist in nature? I don’t really think so, but I can’t help but feel a little uncomfortable watching it when I think about the stance that any actual gaming girl I know would have toward it. For others, it seems about right. I guess you can’t please everyone, right?